Through the technique of Embossing, heat is generally pressed into the card, in this process there is no use of foil or any ink. It is a way of giving a dense texture to the business card. On the other hand, in the process of Debossing, the things are reversed than Embossing, it gives the same effect but paper is actually pressed instead of bulging out. It creates 3D visual effects. These embossing and debossing effects can be applied on both logos and letters.